Instagram Star Quits Social Media in Powerful Goodbye Video
In the age of “likes,” this is something you may not. Or maybe you will.
Essena O’Neill, 18, an Australian Instagram sensation with more than a half million followers, has released a thoughtful YouTube video in which she gives a detailed explanation why she’s quitting social media.
O’Neill’s 17-minute video explains the perils of social media:
I am the girl that had it all. And I want to tell you all that having it all on social media means nothing to your real life…The reason why I quit social media was because for me, personally, it consumed me. I was living in a 2-D world.”
O’Neill, who also works as a model, said her entire life was dedicated to views.
She deleted several photos from her Instagram account, but did keep some with changed captions:
Was paid $400 to post a dress. That's when I had maybe 150k followers, with half a million followers, I know of many online brands (with big budgets) that pay up to $2000 per post. Nothing is wrong with accepting brand deals. I just think it should be known. This photo had no substance, it was not of ethical manufacturing (I was uneducated at the time). SOCIAL MEDIA IS NOT REAL is my point. Be aware what people promote, ask yourself, what's their intention behind the photo?
O’Neill, who says she was “living a fake life,” also launched a website against social media. In addition, she says her reliance on social media caused her to become hooked on likes and comments, while also lashing out at the supposedly candid photos that are actually advertisements for the items in the pictures.
As she says, “I don’t want to support social sharing sites that makes billions off advertisements I don’t agree with.”
It’s a compelling and enlightening video, giving people a glimpse at the underbelly of social media.
What do you think? Will O’Neill’s words change how you behave online or do you think she simply got burned out?