Believe it or not, there are some people who actually watch the Super Bowl for the action on the field. For others, it's all about the commercials.

loading...

According to ad buyers, the average cost of a Super Bowl commercial this year was between $3.7 million and $3.8 million. Some of these ads air one time during the game, never to be seen again on television. Others will be seen again over the weeks and months ahead. Some of the best ones are in the 'never to be seen again on TV' category. Ask folks around the K-LAW office and they'll say the Paul Harvey/Dodge ad, the Oprah Winfrey-voiced Jeep/USO spot and the Budweiser/Clydesdale commercial are among their favorites.

Watch all of this year's Super Bowl ads here - courtesy of nfl.com - then let us know which are your favorites.

More From KLAW-FM